Guykawasaki (2)

Guy Kawasaki: Advice from an Apple Veteran on Making Your Venture Successful | SUCCESS Magazine | What Achievers Read
“Almost every entrepreneur begins by creating a mission statement. Wrong,” the brash 55-year-old Silicon Valley veteran tells SUCCESS. “Mission statements are too broad and boring. No matter what kind of organization you are starting, what you first need to do is develop a mantra.
Tags: guykawasaki, startup, interview - view - bharath - 11/26/2009 - 18:18 - - -
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How to Change the World: The Art of Creating a Community
I admit it: I’m a user-group junkie. I got my first taste of user groups when I worked for Apple—speaking at their meetings was one of my great pleasures. Their members were unpaid, raging, inexorable thunderlizard evangelists for Macintosh and Apple II.
Tags: business, community, guykawasaki, marketing, social, article - view - bharath - 11/18/2009 - 00:29 - - -
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